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Marketing Lead

Performativ

Performativ

Marketing & Communications
Copenhagen, Denmark
Posted on Thursday, May 2, 2024
As our new Marketing Lead you will 📈

Creative Marketing Excellence:

  • Driving the development and execution of innovative strategies to reach new customers, enhance brand awareness, and expand market presence through any means possible (You are a go getter who will make Performativ a household name among European wealth managers)
  • Conducting in-depth market research to identify potential clients, industries, and emerging trends. (Be our eyes and ears on what makes the industry tick).
  • Working with our Operations and Relationship team to establish and refine dynamic lead generation processes, incorporating robust tracking mechanisms for insightful analysis. (Help us be accountable and optimize our growth efforts)
  • You think aesthetically and can execute designs yourself (make sure everything looks fantastic!)

Strategic Networking and Visibility:

  • Actively identifying and participating in relevant events, conferences, and networking functions to elevate the company's visibility and establish valuable connections. (Performativ should be on everyone’s speed dial)

Communication Strategy

  • The primary goal of this role is to significantly boost brand awareness of the Performativ product across Europe. This is on you to delivery and actively seek guidence from the rest of the company if required. (Get your hands dirty and ask for help!)

We anticipate that you have / are 🎯

Professional Experience:

  • Minimum 3 years of marketing experience from a company targeting enterprise companies; preferably from B2B SaaS, banking, or wealth management.

Skills and Abilities:

  • Advertising tools for tracking like Google Analytics, Linkedin Ads etc
  • HubSpot experience is a plus.
  • Native English level preferred
  • Ability to think strategically while being 100% hands-on.
  • Results-driven and ambitious, aiming to exceed targets.
  • Strong ability to drive results, exceed targets, and meet deadlines in a fast-paced and competitive environment.
  • Excellent interpersonal, communication, and negotiation skills. The goal is for you to be comfortable steering our combined Marketing efforts

Industry Expertise:

  • Experience in Financial Services, preferably Wealth Management.
  • Network in the target Wealth Management space is a (not essential, but big) plus.

Educational Background:

  • Bachelor's degree in marketing, communication, journalism, design or a related field. Outstanding academic results preferred.

We can offer🌱 :

  • A compensation package, including competitive salary and an equity/bonus package.
  • Flat organizational structure to allow access to senior leadership and to optimize focus on what matters most.
  • A supportive and collaborative team culture that values autonomy, innovation, and teamwork.
  • The opportunity to have a real impact on the direction and growth of the company.
  • Enjoy working flexibly out of our new, central and beautiful offices in Copenhagen, located next to Illum (Kronprinsensgade 2).
  • Trust to take the reins on a Grade A product with an excellent team around it.
  • The opportunity to be part of a dynamic journey, where every moment is a step towards the unfolding potential of a steadily evolving new reality.

Join a team of fintech heroes! 🚀

Performativ is making waves in the wealth management ecosystem and is changing the way investment advisors and financial institutions do business around the world. Working at Performativ means working at a fast-paced tech scaleup with intelligent people who are passionate about their work. We are on a scaling journey beyond all metrics and expectations - and can't wait to have you join us in making a real impact.

We are funded by some of the leading VC investors in the world and have strong support to become a European market leader in a record amount of time.

You can read more about our product at performativ.com.

We value your passion 🔥

At Performativ, we are builders first. We are passionate with ambitious goals and value the time and effort people put into their work. You will be part of the family from day one, and responsible for making your mark and driving forward your vision. Autonomous work is embedded in our culture and we are committed to ensuring you have all the tools and support you need while acknowledging the importance of flexibility.