At Onomondo, we're on a mission to make IoT connectivity infrastructure transparent and fully programmable. We make it possible for companies to control their connectivity from one place, change their setup without starting over, and scale globally without the usual friction.

We're looking for a Product Marketing Manager to join us at our HQ in Islands Brygge, Copenhagen. You'll own the product marketing function on our Brand Communication team, defining and driving Onomondo’s go-to-market strategy, from market definition and positioning to enablement and optimization so our team can win deals and customers understand why we're different.

The problems you'll work on

IoT connectivity often becomes a headache for businesses that just want to bring an idea to the market. We’re here to fix that, to make sure connectivity stops being a bottleneck so companies can get their ideas to market faster, and new use cases get the chance to launch, grow, collect data, and actually drive change in the real world.

The range of what our customers build is huge. Maersk for logistics. Carlsberg runs predictive maintenance on draft systems. DOJO powers payment terminals. Circle Gas built micro-payment systems for gas cooking setups. What they have in common is that their IoT projects didn't stall out because of connectivity. They scaled.

Your job is to define where we play and how we win with technical buyers: shaping our market segmentation, positioning, and narratives, and turning those into stories and enablement that help engineers and CXOs choose Onomondo.

What you'll be doing

All the things you’ve come to know and love about Product Marketing:

Market definition and audience insights

• Define and maintain market segments by vertical and use case

• Map buying groups, stages, and demand types across segments

• Partner with RevOps and Product to inform GTM investment decisions

• Own and refine our segmentation and ICPs, and translate that into concrete targeting recommendations

Go-to-market strategy

• Own formal marketing plans and sales enablement plans for major launches across multiple product lines and technical solutions

• Partner with Product, Sales, and Growth leadership on where to focus, what to launch next, and how to package it

• Define and track core PMM success metrics and adjust GTM plans based on performance

• Be the voice of the market and buyer in strategic decisions around roadmap, pricing, and packaging

Sales enablement

• Create and maintain pitch decks, battlecards, proposals, and mutual success plans

• Establish structured feedback loops with Sales so insights feed back into positioning and roadmap

Positioning and messaging

• Develop value pillars, proof points, and messaging frameworks for products and features derived from customer and market insights

• Validate messaging through customer interviews and win-loss calls

Competitive and market intelligence

• Maintain a living repository of competitor positioning, pricing, and features, and turn this knowledge into clear strategic recommendations

• Run win-loss analysis and share insights with key teams

What success looks like

• Sales actively uses and asks for your enablement materials

• Launch timelines are hit and cross-functional teams feel prepared

• Win-loss insights make their way to product, targeting, and positioning decisions

• Messaging resonates with customers

• Competitive intelligence is current and accessible when teams need it

Who you'll work with

You'll collaborate daily with the Growth team (Brand Communication and Demand Generation) and work closely with Product, Sales, Customer Success, and Partners. You'll report to the Head of Brand Communication.

What you bring

Apply if you think you’re a good fit, but this is who we really want to bring on:

• 4+ years of product marketing experience in B2B tech

• Working knowledge of the IoT or telco ecosystem

• Proven experience owning GTM strategy for a product or segment

• Experience influencing product roadmap and pricing/packaging

• Frameworks and playbooks you can bring with you (positioning exercises, win/loss programs, enablement programs, launch processes)

• Strong writing skills and comfort translating technical products into buyer-focused messaging

• Self-direction and comfort operating as a Product Marketing team of one

• Bachelors degree or higher

• Fluent in English

As of behavioural attributes we appreciate you bring:

• Adaptability in a fast moving environment

• Ownership and proactivity

• Inclusive mindset

• Curiosity and experimentation

• Collaborative mindset

Why join Onomondo?

• A playful, ambitious culture where people are trusted to do what they do best

• A workspace that's one-of-a-kind, in both design and energy

• Legendary lunches, snack heaven, and events that actually bring people together

• Donkey Republic bike subscription

• Dedicated active time during work hours

• Company warrant program

• Room to bring your personality and ideas into the way we work

Our hiring process

We're fast but thoughtful. Our goal is to make sure you feel informed, respected, and excited throughout the journey.

1. Apply here with your CV

2. 20-minute screening call

3. 60-minute technical interview with our hiring leader, Connor Zazzo, focused on processes, skills, and ways of thinking about product marketing

4. 60-minute cultural interview with Connor and members of the Growth team

5. Meeting with leadership team member(s)

Screening calls will begin the week of January 5th, 2026.

Ready to make an impact? Send us your CV, and let's start the conversation.

Learn more about us and other opportunities at onomondo.com/careers

Department

Growth

Locations

Copenhagen

Remote status

Hybrid