Company Description

LinkedIn is the world’s largest professional network, built to create economic opportunity for every member of the global workforce. Our products help people make powerful connections, discover exciting opportunities, build necessary skills, and gain valuable insights every day. We’re also committed to providing transformational opportunities for our own employees by investing in their growth. We aspire to create a culture that’s built on trust, care, inclusion, and fun – where everyone can succeed.

Join us to transform the way the world works.

Job Description

At LinkedIn, we trust each other to do our best work where it works best for us and our teams. This role offers a hybrid work option, meaning you can both work from home and commute to a LinkedIn office, depending on what’s best for you and when it is important for your team to be together.

The LinkedIn Knowledge Management Solutions (KMS) team at LinkedIn is responsible for creating and delivering self-service content for LinkedIn’s members, customers and employees. The team creates instructional, procedural, and technical content using both traditional and Generative AI methods. This content is made available externally through LinkedIn's Help Centers, Chat Assistants, and in-product experiences, including those driven by AI/GAI.

As a Senior Content Strategist, you will be responsible for supporting the content needs of a line of business while contributing to the KMS writing style and processes. Defining a data driven, user-centered content strategy, creating timely content for feature releases, mentoring, and providing quality feedback to team members, interacting with product leadership and partners to understand the evolution of the products will be some of your primary responsibilities.

Empowering our users with the right content at the right time is our number one priority. The role is dependent on your ability to collaborate with partners and team members across locations to gather the information required to develop relevant and complete content for the users. You will be working closely with Product Operations, Product Education, and Project Marketing teams to create and define great content experiences for LinkedIn members and customers.

Key Responsibilities:

• Develop high-quality, user-centered content using traditional and GAI methods.
• Deliver accurate and timely content tailored for delivery channels such as help center, in-product help, chatbots and virtual assistants as per LinkedIn voice and tone and based on inputs from stakeholders
• Define and own content strategy to support product launches. Content strategy includes using data and insights to build and curate content for the post-sales customer journey, defining the set of content deliverables, creating modular topics for different channels, and working closely with key stakeholders for review and approval.
• Partner with Knowledge Engineering and Data Science teams to score and validate chatbot outputs to ensure accuracy, consistency, and compliance with brand guidelines and industry standards
• Analyze content performance metrics and user feedback to determine health of content and share insights with partners and other writers.
• Represent the KMS team on cross-functional projects and perform project leadership roles, while fostering teamwork and collaboration within and across teams.
• Work with partners to retrieve, organize, analyze, and synthesize complex subject matter and transform it into easy-to-understand information.
• Leverage industry knowledge and business experience to recommend new processes or projects and launch to global teams.
• Respond to content-related escalations, serving as point-of-contact and effectively resolving complex issues.
• Train and upskill new team members on products, writing processes, and tools.
• Model LinkedIn’s culture and values and actively participate in developing a healthy team culture.
  
  
  

Qualifications

Basic Qualifications:

• 5+ years of industry and technical writing experience
• Experience in technical writing or knowledge management practices
• Experience in working with content management systems (any) and authoring tools (any).
  
  
  

Preferred Qualifications:

• Experience in creating and validating content for AI conversational interfaces and familiarity with prompt engineering principles is an advantage.
• Experience in conversational content, prompt engineering, and generating content using GAI tools
• Experience in DITA or other topic-based authoring methodology.
• Knowledge of KCS, Information Mapping, or similar methodologies and practices.
• Knowledge of the latest industry trends and best practices in creating content for AI-powered experiences
• Proficiency using content authoring tools such as Heretto, Paligo, XMetal, Oxygen.
• Sound analytical, organizational, and project management skills.
• Enjoys working within teams (both local and global) but can also work independently
  
  
  

Suggested Skills

• Communication
• Technical Writing
• Project Management
  
  
  

The pay range for this role is $89,000 to $135,000. Actual compensation packages are based on several factors that are unique to each candidate, including but not limited to skill set, depth of experience, certifications, and specific work location. This may be different in other locations due to differences in the cost of labor.

The total compensation package for this position may also include annual performance bonus, stock, benefits and/or other applicable incentive compensation plans. For more information, visit https://careers.linkedin.com/benefits.

Additional Information

Equal Opportunity Statement

LinkedIn is committed to diversity in its workforce and is proud to be an equal opportunity employer. LinkedIn considers qualified applicants without regard to race, color, religion, creed, gender, national origin, age, disability, veteran status, marital status, pregnancy, sex, gender expression or identity, sexual orientation, citizenship, or any other legally protected class. LinkedIn is an Affirmative Action and Equal Opportunity Employer as described in our equal opportunity statement here: EEO Statement_2020 - Signed.pdf.

Please reference the following information for more information: https://legal.linkedin.com/content/dam/legal/LinkedIn_EEO_Statement_2020.pdf.

Please reference the following information for more information: https://www.eeoc.gov/sites/default/files/2023-06/22-088_EEOC_KnowYourRights6.12ScreenRdr.pdf and

https://www.dol.gov/ofccp/regs/compliance/posters/pdf/OFCCP_EEO_Supplement_Final_JRF_QA_508c.pdf for more information.

LinkedIn is committed to offering an inclusive and accessible experience for all job seekers, including individuals with disabilities. Our goal is to foster an inclusive and accessible workplace where everyone has the opportunity to be successful.

If you need a reasonable accommodation to search for a job opening, apply for a position, or participate in the interview process, connect with us at accommodations@linkedin.com and describe the specific accommodation requested for a disability-related limitation.

Reasonable accommodations are modifications or adjustments to the application or hiring process that would enable you to fully participate in that process. Examples of reasonable accommodations include but are not limited to:

• Documents in alternate formats or read aloud to you
• Having interviews in an accessible location
• Being accompanied by a service dog
• Having a sign language interpreter present for the interview
  
  
  

A request for an accommodation will be responded to within three business days. However, non-disability related requests, such as following up on an application, will not receive a response.

LinkedIn will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by LinkedIn, or (c) consistent with LinkedIn's legal duty to furnish information.

San Francisco Fair Chance Ordinance

Pursuant to the San Francisco Fair Chance Ordinance, LinkedIn will consider for employment qualified applicants with arrest and conviction records.

Pay Transparency Policy Statement

As a federal contractor, LinkedIn follows the Pay Transparency and non-discrimination provisions described at this link: https://lnkd.in/paytransparency.

Global Data Privacy Notice for Job Candidates

Please follow this link to access the document that provides transparency around the way in which LinkedIn handles personal data of employees and job applicants: https://legal.linkedin.com/candidate-portal.


Equal Opportunity Statement
LinkedIn is committed to diversity in its workforce and is proud to be an equal opportunity employer. LinkedIn considers qualified applicants without regard to race, color, religion, creed, gender, national origin, age, disability, veteran status, marital status, pregnancy, sex, gender expression or identity, sexual orientation, citizenship, or any other legally protected class. LinkedIn is an Affirmative Action and Equal Opportunity Employer as described in our equal opportunity statement here: https://lnkd.in/equalemploymentopportunity2017. Please reference http://www1.eeoc.gov/employers/upload/eeoc_self_print_poster.pdf and https://www.dol.gov/ofccp/regs/compliance/posters/pdf/OFCCP_EEO_Supplement_Final_JRF_QA_508c.pdf for more information.

LinkedIn is an equal employment opportunity employer offering opportunities to all job seekers, including individuals with disabilities. If you believe you need a reasonable accommodation in order to search for a job opening or to apply for a position, please contact us by sending an email to accommodations@linkedin.com. This email box is designed to assist disabled job seekers who seek a reasonable accommodation to the application process. Emails sent for non-disability related issues, such as following up on an application, will not receive a response.

In your email, please include the following: (1) confirm you have a disability; (2) identify the disability-related limitation that needs to be accommodated, and (3) if known, describe the specific accommodation requested for the disability-related limitation. A response to your request may take up to three business days.

LinkedIn will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by LinkedIn, or (c) consistent with LinkedIn's legal duty to furnish information.

Pay Transparency Policy Statement
As a federal contractor, LinkedIn follows the Pay Transparency and non-discrimination provisions described at this link: https://lnkd.in/paytransparency.

Global Data Privacy Notice for Job Candidates
This document provides transparency around the way in which LinkedIn handles personal data of employees and job applicants: https://lnkd.in/GlobalDataPrivacyNotice